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Brown–Forman

BF-B Net selling
CIK 0000014693 #80 in the set updated 22 Sep 2026
Bought (120 mo)
$448.72K
out of their own pocket, the only kind of buying there is
Sold (120 mo)
$19.91M
$2.20M on a plan · $13.09M straight out of an exercise
Sold at will
$4.62M
19 of 50 sales
Net
−$19.46M
−$4.17M against sales at will

By person

42 insiders · 134 transactions
0.6×

Lawson E. Whiting holds only 0.6 times base salary in stock. $834.63K of shares against $1.31M in salary for 2026.

Salary from the company's own proxy. The shares are what Lawson E. Whiting last reported holding, valued at $31.01, the price Class A Common was last bought or sold at on the open market here, on 12 Feb 2026.

Insider
Role
Bought
Sold
Net
Holding
Of company
Worth
Change
McCallum Mark I
EVP, Chief Brands Officer
$6.64M (4) scheduled
−$6.64M
82,226
0.0174%
$2.55M
−21.8%
Morreau Jane Cecil
EVP, Chief Financial Officer
$3.78M (5) scheduled
−$3.78M
64,626
0.0137%
$2.00M
+42.2%
Whiting Lawson E
President & CEO
$2.51M (6) scheduled
−$2.51M
26,915
0.0057%
$834.63K
+516.6%
Hawley Kirsten M
EVP, Chief Ppl/Places/Comm
$1.23M (4) scheduled
−$1.23M
15,426
0.0033%
$478.36K
+302.3%
Steiner Lisa P
SVP, Chief of Staff
$1.13M (4)
−$1.13M
17,759
0.0038%
$550.71K
−52.9%
Hayes John V.
SVP/President, USA & Canada
$997.50K (4)
−$997.50K
82,569
0.0175%
$2.56M
+151.6%
Hinrichs Thomas
EVP/Pres., Emerging Intl
$728.91K (6)
−$728.91K
22,525
0.0048%
$698.50K
+303.8%
Cook John D.
Director
$679.35K (2) scheduled
−$679.35K
26,046
0.0055%
$807.69K
BOUSQUET CHAVANNE PATRICK
Director
$500.00K (1)
−$500.00K
60,415
0.0128%
$1.87M
−9.4%
Jones Jill Ackerman
Executive Vice President
$461.83K (1) scheduled
−$461.83K
95,796
0.0203%
$2.97M
−0.9%
Alvarez Alejandro A
SVP, Chief Production Officer
$388.54K (1) scheduled
−$388.54K
10,194
0.0022%
$316.12K
+233.7%
Hamel Matthew E
Former EVP and General Counsel
$359.20K (14)
+$359.20K
139,745
0.0296%
$4.33M
de Chabert Ralph E
SVP, Chief Diversity Officer
$295.13K (4) scheduled
−$295.13K
8,501
0.0018%
$263.62K
+71.1%
Nall Timothy M
EVP, Chief Supp/Tech
$271.60K (1) scheduled
−$271.60K
9,208
0.0019%
$285.54K
+99.6%
Keyes Mike J.
SVP, Chief Corporate Affairs
$151.42K (2)
−$151.42K
21,947
0.0046%
$680.58K
−20.0%
Brown J McCauley
10% owner
$89.52K (1)
+$89.52K
128,659
0.0272%
$3.99M
−3.6%
Brown Kelli
SVP, Chief Accounting Officer
$70.99K (1) scheduled
−$70.99K
1,737
0.0004%
$53.86K
+527.1%
Masick Michael Andrew
EVP/Pres., Americas
$32.90K (2) scheduled
−$32.90K
1,264
0.0003%
$39.20K
+88.1%
Shepherd Jeremy J
EVP, Chief Marketing
$29.88K (1) scheduled
−$29.88K
5,369
0.0011%
$166.49K
+97.2%
Holland Augusta Brown
Former Director
$10.04K (1)
−$10.04K
1,694,075
0.3584%
$52.53M
−10.8%
Brown Campbell P
Director
3,571,925
0.7557%
$110.77M
−46.0%
Brown George Garvin IV
Director
2,855,869
0.6042%
$88.56M
−53.9%
Musselman William Austin Jr
Director
1,150,624
0.2434%
$35.68M
+0.2%
Brown Stuart R
Director
1,113,631
0.2356%
$34.53M
+58.4%
Brown Owsley III
10% owner
673,211
0.1424%
$20.88M
+67.3%
Barzun Brooke Brown
10% owner
671,979
0.1422%
$20.84M
−60.1%
Brown Christina Lee
10% owner
658,992
0.1394%
$20.44M
+124.6%
VARGA PAUL C
Director
338,207
0.0716%
$10.49M
+36.9%
Farrer Marshall
Director
25,954
0.0055%
$804.83K
+301.6%
Brown Elizabeth M
Director
17,098
0.0036%
$530.21K
Fitzgerald Brian P
SVP, Chief Accounting Officer
7,522
0.0016%
$233.26K
+231.2%
Bentel Matias
EVP, Chief Brands Officer
4,940
0.0010%
$153.19K
+209.9%
Cunningham Leanne D
EVP, Chief Financial Officer
2,825
0.0006%
$87.60K
Peterson Crystal L
EVP, Chief Incl/Global Comm
2,415
0.0005%
$74.89K
+123.4%
Graven Christina M
EVP, Chief Strategy
1,862
0.0004%
$57.74K
+142.1%
Nguyen Diane F
EVP, Chief Ppl & Comm
1,239
0.0003%
$38.42K
+519.5%
Enyard Angela S
SVP, Chief Accounting Officer
1,204
0.0003%
$37.34K
+110.9%
Pafilis Yiannis
EVP, Pres., EU, Africa, Asia
685
0.0001%
$21.24K
Carr Michael E Jr
EVP, General Counsel,Secretary
615
0.0001%
$19.07K
Frazier Laura
10% owner
0
0.0000%
$0.00
−100.0%
Wolf Pen Branch GP, LLC entity
10% owner
0
0.0000%
$0.00
−100.0%
Wolf Pen Branch, LP entity
10% owner
0
0.0000%
$0.00
−100.0%
Insider
Date
Role
Action
Shares
Price
Amount
Hawley Kirsten M
22 Jun 2023
EVP, Chief Ppl/Places/Comm
Sold after exercise
2,402
$66.54
$159.83K
Shepherd Jeremy J
28 Mar 2023
EVP, Pres, USA & Canada
Sold after exercise
473
$63.16
$29.88K
Nall Timothy M
10 Sep 2021
SVP CIO
Sold after exercise
3,769
$72.06
$271.60K
Hawley Kirsten M
1 Jul 2021
SVP, Chief Ppl/Places Officer
Sold after exercise
7,873
$74.65
$587.69K
Alvarez Alejandro A
15 Mar 2021
SVP, Chief Production Officer
Sold after exercise
5,379
$72.23
$388.54K
Morreau Jane Cecil
4 Jan 2021
EVP, Chief Financial Officer
Sold after exercise
12,524
$78.75
$986.29K
de Chabert Ralph E
14 Oct 2020
SVP, Chief Diversity Officer
Sold after exercise
1,613
$78.17
$126.09K
Brown Kelli
15 Sep 2020
SVP, Chief Accounting Officer
Sold after exercise
899
$78.97
$70.99K
de Chabert Ralph E
10 Jan 2020
SVP, Chief Diversity Officer
Sold after exercise
598
$67.70
$40.48K
Hayes John V.
9 Jan 2020
SVP/President, USA & Canada
Sold after exercise
3,628
$67.32
$244.23K
Cook John D.
9 Jan 2020
Director
Sold after exercise
3,400
$67.31
$228.85K
Morreau Jane Cecil
2 Jan 2020
EVP, Chief Financial Officer
Sold after exercise
16,405
$67.30
$1.10M
McCallum Mark I
12 Sep 2019
EVP, Chief Brands Officer
Sold after exercise
44,577
$65.61
$2.92M
Morreau Jane Cecil
2 Jan 2019
EVP, Chief Financial Officer
Sold after exercise
14,721
$46.52
$684.75K
Hawley Kirsten M
5 Jan 2018
SVP, Chief HR Officer
Sold after exercise
3,809
$67.82
$258.35K
Masick Michael Andrew
5 Jan 2018
VP DIR CORP STRATEGY
Sold after exercise
141
$68.03
$9.59K
Masick Michael Andrew
5 Jan 2018
VP DIR CORP STRATEGY
Sold after exercise
343
$67.94
$23.30K
Morreau Jane Cecil
2 Jan 2018
EVP, Chief Financial Officer
Sold after exercise
11,214
$67.41
$755.89K
Cook John D.
2 Jan 2018
Director
Sold after exercise
6,653
$67.71
$450.50K
Hayes John V.
2 Jan 2018
SVP, Chief Marketing Officer
Sold after exercise
1,579
$67.71
$106.91K
McCallum Mark I
11 Dec 2017
EVP/Pres. Jack Daniel's Brands
Sold after exercise
33,111
$65.85
$2.18M
Whiting Lawson E
10 Mar 2017
EVP, Chief Brands & Strategy
Sold after exercise
6,723
$46.52
$312.75K
Jones Jill Ackerman
13 Jan 2017
Executive Vice President
Sold after exercise
10,515
$43.92
$461.83K
Steiner Lisa P
13 Jan 2017
SVP, Chief of Staff
Sold after exercise
8,502
$43.92
$373.41K
Steiner Lisa P
13 Jan 2017
SVP, Chief of Staff
Sold after exercise
1,436
$43.88
$63.00K
Morreau Jane Cecil
3 Jan 2017
EVP, Chief Financial Officer
Sold after exercise
5,423
$45.17
$244.95K

What was left out

Form 4 filings counted 512
Amendments (4/A) skipped 6
Filings about a different issuer 0
Unreadable filings 0
Joint filings 1
Sales on a Rule 10b5-1 plan 5
Sales straight out of an exercise 26
Sales at will 19
Transactions with no price 0
Shares from compensation/vesting 39,157,960
Sales filed before the plan box existed 18
History held since 13 Oct 2016