WINMARK CORP

By person

16 insiders · 475 transactions

78.8×

Brett D. Heffes holds 78.8 times base salary in stock. $55.21M of shares against $700.00K in salary for 2025.

Salary from the company's own proxy. The shares are what Brett D. Heffes last reported holding, valued at $475.80, the price Common Stock was last bought or sold at on the open market here, on 4 Mar 2026.

Insider

Role

Bought

Sold

Net

Holding

Of company

Worth

Change

HEFFES BRETT D

CHAIR AND CEO

—

$30.04M (80) scheduled

−$30.04M

116,038

3.23%

$55.21M

+6.3%

OLSON RONALD G

10% owner

—

$14.29M (39)

−$14.29M

648,881

18.06%

$308.74M

−17.9%

Ishaug Anthony D

CHIEF FINANCIAL OFFICER

—

$13.68M (44) scheduled

−$13.68M

69,776

1.94%

$33.20M

+580.7%

Barbetta Lawrence A

Director

—

$11.61M (43)

−$11.61M

649

0.0181%

$308.79K

—

MURPHY STEVEN

President of Franchising

—

$8.05M (35) scheduled

−$8.05M

101,614

2.83%

$48.35M

+24.3%

Nine Ten Capital Management LLC entity

10% owner

—

$6.18M (23)

−$6.18M

404,965

11.27%

$192.68M

−11.8%

GRASSLE JENELE C

Director

—

$6.10M (18)

−$6.10M

2,500

0.0696%

$1.19M

−61.5%

Zola Steven C

President, Winmark Capital

—

$5.38M (30) scheduled

−$5.38M

115,767

3.22%

$55.08M

+5.0%

WILSON MARK L

Director

—

$5.03M (9)

−$5.03M

3,788

0.1055%

$1.80M

−66.2%

REYELTS PAUL C

Director

—

$2.64M (12)

−$2.64M

20,681

0.5757%

$9.84M

−56.5%

Goff Leah A

VP OF HUMAN RESOURCES

—

$2.62M (15) scheduled

−$2.62M

11,575

0.3222%

$5.51M

+104.9%

MACKENZIE KIRK A

Director

—

$2.61M (11)

−$2.61M

34,103

0.9494%

$16.23M

−30.5%

Gaudette Renae M.

CHIEF OPERATING OFFICER

—

$1.41M (7)

−$1.41M

21,360

0.5946%

$10.16M

+243.1%

Tomlinson Percy C Jr

Director

$44.98K (2)

$764.46K (1)

−$719.48K

4,500

0.1253%

$2.14M

—

SPRENGER GINA DECARO

Director

$102.69K (1)

—

+$102.69K

250

0.0070%

$118.95K

—

MORGAN JOHN L

Executive Chairman

—

72,469

2.02%

$34.48M

−91.9%

Individual transactions

Insider

Date

Role

Action

Price

Amount

Tomlinson Percy C Jr

1 Jul 2026

Director

Exercised, kept

200

$197.80

$39.56K

Tomlinson Percy C Jr

1 Jul 2026

Director

Exercised, kept

3,500

$242.58

$849.03K

Ishaug Anthony D

30 Apr 2026

CHIEF FINANCIAL OFFICER

Exercised, kept

3,293

$98.25

$323.54K

Gaudette Renae M.

28 Apr 2026

CHIEF OPERATING OFFICER

Exercised, kept

2,500

$98.25

$245.63K

Tomlinson Percy C Jr

26 Feb 2026

Director

Exercised, kept

$197.80

$11.87K

Tomlinson Percy C Jr

26 Feb 2026

Director

Exercised, kept

1,600

$242.58

$388.13K

GRASSLE JENELE C

25 Feb 2026

Director

Exercised, kept

750

$176.20

$132.15K

GRASSLE JENELE C

25 Feb 2026

Director

Exercised, kept

750

$164.84

$123.63K

GRASSLE JENELE C

25 Feb 2026

Director

Exercised, kept

800

$156.00

$124.80K

GRASSLE JENELE C

25 Feb 2026

Director

Exercised, kept

800

$143.20

$114.56K

GRASSLE JENELE C

25 Feb 2026

Director

Exercised, kept

800

$134.25

$107.40K

GRASSLE JENELE C

19 Nov 2025

Director

Exercised, kept

800

$122.50

$98.00K

GRASSLE JENELE C

19 Nov 2025

Director

Exercised, kept

800

$125.50

$100.40K

GRASSLE JENELE C

19 Nov 2025

Director

Exercised, kept

800

$98.25

$78.60K

Ishaug Anthony D

7 Nov 2025

CHIEF FINANCIAL OFFICER

Exercised, kept

510

$195.82

$99.87K

Ishaug Anthony D

7 Nov 2025

CHIEF FINANCIAL OFFICER

Exercised, kept

2,490

$98.25

$244.64K

Tomlinson Percy C Jr

4 Nov 2025

Director

Exercised, kept

600

$197.80

$118.68K

Gaudette Renae M.

22 Oct 2025

CHIEF OPERATING OFFICER

Exercised, kept

2,500

$90.99

$227.48K

GRASSLE JENELE C

12 May 2025

Director

Exercised, kept

800

$90.99

$72.79K

GRASSLE JENELE C

12 May 2025

Director

Exercised, kept

800

$91.93

$73.54K

Gaudette Renae M.

28 Apr 2025

CHIEF OPERATING OFFICER

Exercised, kept

2,500

$91.93

$229.83K

Gaudette Renae M.

24 Oct 2024

CHIEF OPERATING OFFICER

Exercised, kept

3,000

$80.32

$240.96K

Gaudette Renae M.

8 Sep 2023

CHIEF OPERATING OFFICER

Exercised, kept

1,083

$66.29

$71.79K

GRASSLE JENELE C

2 May 2023

Director

Exercised, kept

1,000

$80.32

$80.32K

GRASSLE JENELE C

2 May 2023

Director

Exercised, kept

1,000

$66.29

$66.29K

GRASSLE JENELE C

2 May 2023

Director

Exercised, kept

1,000

$82.72

$82.72K

Gaudette Renae M.

10 Oct 2022

CHIEF OPERATING OFFICER

Exercised, kept

750

$66.29

$49.72K

Gaudette Renae M.

10 Oct 2022

CHIEF OPERATING OFFICER

Exercised, kept

625

$82.72

$51.70K

Ishaug Anthony D

30 Aug 2022

CHIEF FINANCIAL OFFICER

Exercised, kept

816

$122.50

$99.96K

GRASSLE JENELE C

11 Aug 2022

Director

Exercised, kept

1,000

$59.77

$59.77K

GRASSLE JENELE C

11 Aug 2022

Director

Exercised, kept

1,000

$55.72

$55.72K

Barbetta Lawrence A

8 Nov 2021

Director

Exercised, kept

187

$143.87

$26.90K

Barbetta Lawrence A

8 Nov 2021

Director

Exercised, kept

187

$176.20

$32.95K

Barbetta Lawrence A

8 Nov 2021

Director

Exercised, kept

375

$164.84

$61.82K

Barbetta Lawrence A

8 Nov 2021

Director

Exercised, kept

400

$156.00

$62.40K

Barbetta Lawrence A

8 Nov 2021

Director

Exercised, kept

600

$143.20

$85.92K

Barbetta Lawrence A

8 Nov 2021

Director

Exercised, kept

600

$134.25

$80.55K

Barbetta Lawrence A

8 Nov 2021

Director

Exercised, kept

800

$122.50

$98.00K

Barbetta Lawrence A

8 Nov 2021

Director

Exercised, kept

800

$125.50

$100.40K

Barbetta Lawrence A

8 Nov 2021

Director

Exercised, kept

800

$98.25

$78.60K

Barbetta Lawrence A

8 Nov 2021

Director

Exercised, kept

800

$90.99

$72.79K

Barbetta Lawrence A

8 Nov 2021

Director

Exercised, kept

800

$91.93

$73.54K

Barbetta Lawrence A

8 Nov 2021

Director

Exercised, kept

1,000

$80.32

$80.32K

Barbetta Lawrence A

8 Nov 2021

Director

Exercised, kept

1,000

$66.29

$66.29K

Barbetta Lawrence A

8 Nov 2021

Director

Exercised, kept

1,000

$82.72

$82.72K

Barbetta Lawrence A

8 Nov 2021

Director

Exercised, kept

1,000

$59.77

$59.77K

Barbetta Lawrence A

8 Nov 2021

Director

Exercised, kept

1,000

$55.72

$55.72K

Barbetta Lawrence A

8 Nov 2021

Director

Exercised, kept

1,000

$51.17

$51.17K

Barbetta Lawrence A

8 Nov 2021

Director

Exercised, kept

25,000

$57.34

$1.43M

MACKENZIE KIRK A

2 Nov 2021

Director

Exercised, kept

1,000

$53.34

$53.34K

REYELTS PAUL C

12 Oct 2021

Director

Exercised, kept

800

$125.50

$100.40K

REYELTS PAUL C

12 Oct 2021

Director

Exercised, kept

800

$122.50

$98.00K

REYELTS PAUL C

12 Oct 2021

Director

Exercised, kept

600

$143.20

$85.92K

REYELTS PAUL C

12 Oct 2021

Director

Exercised, kept

600

$134.25

$80.55K

Gaudette Renae M.

30 Aug 2021

President of Franchising

Exercised, kept

625

$82.72

$51.70K

Gaudette Renae M.

30 Aug 2021

President of Franchising

Exercised, kept

625

$59.77

$37.36K

MACKENZIE KIRK A

6 May 2021

Director

Exercised, kept

1,000

$37.76

$37.76K

WILSON MARK L

14 Apr 2021

Director

Exercised, kept

800

$98.25

$78.60K

WILSON MARK L

9 Apr 2021

Director

Exercised, kept

800

$90.99

$72.79K

WILSON MARK L

9 Apr 2021

Director

Exercised, kept

800

$91.93

$73.54K

WILSON MARK L

7 Apr 2021

Director

Exercised, kept

1,000

$80.32

$80.32K

WILSON MARK L

7 Apr 2021

Director

Exercised, kept

1,000

$82.72

$82.72K

WILSON MARK L

29 Mar 2021

Director

Exercised, kept

1,000

$66.29

$66.29K

WILSON MARK L

29 Mar 2021

Director

Exercised, kept

1,000

$59.77

$59.77K

MACKENZIE KIRK A

20 Oct 2020

Director

Exercised, kept

1,000

$32.92

$32.92K

WILSON MARK L

16 Oct 2020

Director

Exercised, kept

1,000

$55.72

$55.72K

WILSON MARK L

16 Oct 2020

Director

Exercised, kept

1,000

$51.17

$51.17K

WILSON MARK L

16 Oct 2020

Director

Exercised, kept

1,000

$53.34

$53.34K

WILSON MARK L

16 Oct 2020

Director

Exercised, kept

1,000

$37.76

$37.76K

Gaudette Renae M.

25 Aug 2020

President of Franchising

Exercised, kept

625

$59.77

$37.36K

Gaudette Renae M.

25 Aug 2020

President of Franchising

Exercised, kept

1,250

$55.72

$69.65K

Showing 250 of 475 transactions. The figures above use every one of them.

By person

Individual transactions

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