Vital Farms, Inc.

By person

16 insiders · 30 transactions

8.3×

Russell Diez-Canseco holds 8.3 times base salary in stock. $6.30M of shares against $749.81K in salary for 2025.

Salary from the company's own proxy. The shares are what Russell Diez-Canseco last reported holding, valued at $8.92, the price Common Stock was last bought or sold at on the open market here, on 19 May 2026.

Insider

Role

Bought

Sold

Net

Holding

Of company

Worth

Change

OHAYER MATTHEW

10% owner

—

$5.13M (14) scheduled

−$5.13M

6,326,720

14.74%

$56.43M

−12.6%

Diez-Canseco Russell

Exec. Chair, President & CEO

—

$1.02M (3) scheduled

−$1.02M

706,060

1.64%

$6.30M

+33.3%

Cyr William B.

Director

$149.45K (2)

—

+$149.45K

24,230

0.0564%

$216.13K

—

Holland Joseph Michael

Chief Supply Chain Officer

$99.87K (1)

—

+$99.87K

37,738

0.0879%

$336.62K

—

Khoury Karl

Director

$92.25K (1)

—

+$92.25K

130,225

0.3033%

$1.16M

−8.4%

Flanagan Glenda J

Director

$50.81K (1)

—

+$50.81K

47,934

0.1117%

$427.57K

+71.3%

Ruiz Gisel

Director

$50.01K (1)

—

+$50.01K

56,985

0.1327%

$508.31K

+54.1%

Coon Stephanie

Chief Strategy Officer

$49.64K (1)

—

+$49.64K

62,814

0.1463%

$560.30K

+19.1%

Pappas Peter Nicholas

CSO and President, Eggs

$29.79K (1)

—

+$29.79K

85,564

0.1993%

$763.23K

+29.0%

Post Denny Marie

Director

$24.69K (1)

—

+$24.69K

29,748

0.0693%

$265.35K

+56.8%

Kennedy Kelly J.

Director

$21.00K (1)

—

+$21.00K

33,363

0.0777%

$297.60K

+96.2%

Amoo-Gottfried Kofi Owusu

Director

$20.07K (1)

—

+$20.07K

41,497

0.0967%

$370.15K

+64.3%

Van Hoven Reena Chauhan

Chief People Officer

$20.00K (1)

—

+$20.00K

25,827

0.0602%

$230.38K

+132.5%

McKeon Kathryn

CMO and GM, Butter

$5.00K (1)

—

+$5.00K

50,275

0.1171%

$448.45K

+8.0%

Wrede Thilo

Chief Financial Officer

—

75,977

0.1770%

$677.71K

+59.8%

Bal Joanne

CLO, Secy. & Head of Impact

—

55,843

0.1301%

$498.12K

−5.9%

Individual transactions

Insider

Date

Role

Action

Price

Amount

OHAYER MATTHEW

2 Mar 2026

10% owner

Sold on a plan

20,000

$20.33

$406.60K

OHAYER MATTHEW

2 Feb 2026

EXECUTIVE CHAIRPERSON

Sold on a plan

1,600

$28.33

$45.33K

OHAYER MATTHEW

2 Feb 2026

EXECUTIVE CHAIRPERSON

Sold on a plan

18,400

$27.87

$512.81K

OHAYER MATTHEW

2 Jan 2026

EXECUTIVE CHAIRPERSON

Sold on a plan

12,516

$31.27

$391.38K

OHAYER MATTHEW

2 Jan 2026

EXECUTIVE CHAIRPERSON

Sold on a plan

12,484

$30.43

$379.89K

Diez-Canseco Russell

15 Dec 2025

PRESIDENT AND CEO

Sold on a plan

16,734

$35.05

$586.53K

OHAYER MATTHEW

15 Dec 2025

EXECUTIVE CHAIRPERSON

Sold on a plan

5,000

$35.25

$176.25K

OHAYER MATTHEW

1 Dec 2025

EXECUTIVE CHAIRPERSON

Sold on a plan

4,073

$33.67

$137.14K

OHAYER MATTHEW

1 Dec 2025

EXECUTIVE CHAIRPERSON

Sold on a plan

20,927

$33.07

$692.06K

OHAYER MATTHEW

4 Nov 2025

EXECUTIVE CHAIRPERSON

Sold on a plan

5,000

$37.78

$188.90K

OHAYER MATTHEW

3 Nov 2025

EXECUTIVE CHAIRPERSON

Sold on a plan

3,592

$32.35

$116.20K

OHAYER MATTHEW

3 Nov 2025

EXECUTIVE CHAIRPERSON

Sold on a plan

21,408

$31.85

$681.84K

Diez-Canseco Russell

8 Oct 2025

PRESIDENT AND CEO

Sold on a plan

4,404

$44.72

$196.95K

Diez-Canseco Russell

8 Oct 2025

PRESIDENT AND CEO

Sold on a plan

5,263

$44.11

$232.15K

OHAYER MATTHEW

1 Oct 2025

EXECUTIVE CHAIRPERSON

Sold on a plan

10,864

$40.63

$441.40K

OHAYER MATTHEW

1 Oct 2025

EXECUTIVE CHAIRPERSON

Sold on a plan

23,536

$39.98

$940.97K

OHAYER MATTHEW

1 Oct 2025

EXECUTIVE CHAIRPERSON

Sold on a plan

600

$38.17

$22.90K

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