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Sally Beauty Holdings, Inc.

SBH Net selling

CIK 0001368458 #2238 in the set updated 20 Sep 2026

Bought (12 mo)

$0.00

out of their own pocket, the only kind of buying there is

Sold (12 mo)

$879.98K

$0.00 on a plan · $543.19K straight out of an exercise

Sold at will

$336.78K

2 of 3 sales

Net

−$879.98K

−$336.78K against sales at will

By person

16 insiders · 3 transactions

Insider

Role

Bought

Sold

Net

Holding

Of company

Worth

Change

Platz Marlo Michelle Cormier

Former SVP & CFO

—

$543.19K (1) scheduled

−$543.19K

138,145

0.1476%

$1.75M

+151.1%

Sherman Scott C

SVP, CLO and CHRO

—

$244.09K (1)

−$244.09K

57,585

0.0615%

$731.33K

+64.5%

McIntosh Kim

GVP, CONTROLLER & CAO

—

$92.70K (1)

−$92.70K

21,295

0.0227%

$270.45K

+88.9%

Paulonis Denise

President & CEO

—

607,103

0.6485%

$7.71M

+199.2%

Spinks Mark Gregory

President Beauty Systems Group

—

128,976

0.1378%

$1.64M

+117.1%

Goss John Howard JR

SVP & President Sally Beauty

—

115,484

0.1234%

$1.47M

+151.4%

Flur Dorlisa K

Director

—

57,138

0.0610%

$725.65K

+110.6%

Cox Erin Nealy

Director

—

55,969

0.0598%

$710.81K

+924.3%

Edwards Mary Beth Beth

See remarks

—

48,171

0.0515%

$611.77K

+76.7%

BOYER JEFFREY N

Director

—

42,460

0.0454%

$539.24K

+240.8%

Bishop Rachel Rothe

Director

—

36,231

0.0387%

$460.13K

+481.7%

Molloy Lawrence

Director

—

30,002

0.0320%

$381.03K

—

Conroy James Grant

Director

—

12,376

0.0132%

$157.18K

—

FERGUSON DIANA SUE

Director

—

7,912

0.0085%

$100.48K

+46.2%

Rangel Max R.

Director

—

3,500

0.0037%

$44.45K

—

Perelman Debra Golding

Director

—

2,300

0.0025%

$29.21K

—

Individual transactions

Insider

Date

Role

Action

Price

Amount

McIntosh Kim

11 Dec 2025

GVP, CONTROLLER & CAO

Sell

5,900

$15.71

$92.70K

Sherman Scott C

1 Dec 2025

SVP, CLO and CHRO

Sell

15,000

$16.27

$244.09K

Show all 3 transactions →

What was left out

Form 4 filings counted 26

Amendments (4/A) skipped 0

Filings about a different issuer 0

Unreadable filings 0

Joint filings 0

Sales on a Rule 10b5-1 plan 0

Sales straight out of an exercise 1

Sales at will 2

Transactions with no price 0

Shares from compensation/vesting 1,043,735

History held since 4 Oct 2016