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Under Armour, Inc.

UA Net buying
CIK 0001336917 #1960 in the set updated 17 Sep 2026
Bought (120 mo)
$227.40M
out of their own pocket, the only kind of buying there is
Sold (120 mo)
$132.27M
$0.00 on a plan · $0.00 straight out of an exercise
Sold at will
$132.27M
56 of 56 sales
Net
+$95.14M
+$95.14M against sales at will

By person

49 insiders · 117 transactions
383×

Kevin Plank holds 383 times base salary in stock. $346.79M of shares against $903.46K in salary for 2026.

Salary from the company's own proxy. The shares are what Kevin Plank last reported holding, valued at $5.37, the price Class A Common Stock was last bought or sold at on the open market here, on 11 Aug 2026.

Insider
Role
Bought
Sold
Net
Holding
Worth
Change
WATSA V PREM ET AL
10% owner
$224.83M (26)
+$224.83M
66,178,344
$355.37M
+193.4%
Plank Kevin A
President and CEO
$125.11M (21)
−$125.11M
64,581,096
$346.79M
−14.2%
Eskridge Kevin
Chief Product Officer
$1.31M (2)
−$1.31M
216,707
$1.16M
+0.5%
Browne Colin
Chief Operating Officer
$1.00M (1)
−$1.00M
626,871
$3.37M
SANDERS HARVEY
Director
$884.83K (6)
−$884.83K
589,043
$3.16M
+23.7%
Rocker Tchernavia
Chief Administrative Officer
$650.69K (1)
−$650.69K
254,377
$1.37M
+1,030%
Bergman David
Chief Financial Officer
$608.08K (5)
−$608.08K
563,361
$3.03M
+622.4%
Chandler Kerry D
Chief Human Resources Officer
$583.65K (4)
−$583.65K
139,124
$747.08K
+531.7%
LaRose Jason
President, North America
$566.03K (1)
−$566.03K
263,233
$1.41M
+130.0%
Fipps Paul
Chief Experience Officer
$537.36K (3)
−$537.36K
412,687
$2.22M
+2,360%
El-Erian Mohamed
Director
$519.96K (1)
+$519.96K
375,910
$2.02M
+2,353%
Fitzpatrick Dawn N.
Director
$493.00K (1)
+$493.00K
214,525
$1.15M
Frisk Patrik
CEO & President
$491.65K (2)
+$491.65K
1,635,006
$8.78M
+26,285%
Sweeney Robert John
Director
$488.20K (1)
+$488.20K
214,525
$1.15M
Gibbs David W
Director
$474.82K (2)
+$474.82K
307,435
$1.65M
+514.9%
McDermott William R
Director
$413.62K (4)
−$413.62K
185,021
$993.55K
+50.0%
Shadman Mehri
Chief Legal Officer
$336.01K (3)
−$336.01K
165,054
$886.32K
+135.1%
Krongard A B
Director
$195.32K (2)
−$195.32K
325,697
$1.75M
+37.3%
Taleghani Reza
Chief Financial Officer
$100.18K (1)
+$100.18K
87,621
$470.52K
+27.1%
Maheshwari Aditya
Chief Accounting Officer
$45.34K (1)
−$45.34K
77,294
$415.06K
+484.7%
Stanton John Patrick
EVP, General Counsel
$32.72K (2)
−$32.72K
372,798
$2.00M
+242.1%
Aumen Eric J
Chief Accounting Officer
$10.00K (1)
+$10.00K
141,194
$758.20K
+104.6%
Linnartz Stephanie
President & CEO
1,638,797
$8.80M
Lee Michael S
Chief Digital Officer
774,837
$4.16M
+15.0%
COLTHARP DOUGLAS E
Director
756,691
$4.06M
+67.6%
Trent Kara
Chief Merchandising Officer
631,650
$3.39M
+448.3%
Curran Shawn
Chief Supply Chain Officer
555,838
$2.98M
+8,768%
Saidi Yassine
Chief Product Officer
433,413
$2.33M
+20,647%
Fulks Kip J
Strategic Advisor
416,680
$2.24M
+23.2%
Peake Adam
President of the Americas
308,260
$1.66M
+298.0%
Liedtke Eric
Chief Marketing Officer
289,901
$1.56M
+7,011%
PUGLIESE STEPHANIE L.
President, Americas
262,589
$1.41M
Collier Lisa K.
Chief Product Officer
260,328
$1.40M
Pestridge Simon James
Chief Marketing Officer
233,729
$1.26M
−1.5%
Olson Eric T
Director
230,906
$1.24M
+641.8%
Baratto Massimo
Chief Consumer Officer
225,848
$1.21M
+65.7%
DEVARD JERRI
Director
199,075
$1.07M
+16,490%
KATZ KAREN
Director
190,494
$1.02M
+1,683%
de Pestel Alessandro
Chief Marketing Officer
177,634
$953.88K
+101.4%
Dausch James A
Chief Strategy Officer
175,701
$943.50K
BAXTER DAVID
President, Americas
169,847
$912.06K
+51.1%
Maurath Karl-Heinz
Chief Revenue Officer
156,547
$840.64K
+201.6%
Whitesell Patrick
Director
156,476
$840.26K
Everson Carolyn
Director
139,094
$746.92K
Smith Eugene Dubois
Director
90,929
$488.28K
DEERING ANTHONY W
Director
83,739
$449.67K
+18.2%
Bodenheimer George Ward
Director
77,278
$414.98K
+546.0%
Adams Byron K JR
Director
52,436
$281.58K
+4.6%
Moore Westley
Director
48,770
$261.89K

No percentages here. These insiders hold more than one class of share between them, and the share count on file covers one of them rather than all. Dividing the two would compare different things.

Insider
Date
Role
Action
Shares
Price
Amount
Shadman Mehri
3 Jun 2025
Chief Legal Officer
Sell
16,287
$6.15
$100.08K
Bergman David
2 Dec 2024
Chief Financial Officer
Sell
30,000
$9.09
$272.60K
Shadman Mehri
18 Nov 2024
Chief Legal Officer
Sell
9,639
$8.81
$84.90K
Shadman Mehri
15 Nov 2024
Chief Legal Officer
Sell
17,240
$8.76
$151.02K
Plank Kevin A
31 May 2023
Exec. Chair & Brand Chief
Sell indirect
3,252,750
$6.13
$19.94M
Plank Kevin A
31 May 2023
Exec. Chair & Brand Chief
Sell indirect
12,747,250
$6.13
$78.14M
Rocker Tchernavia
10 Feb 2023
Chief Administrative Officer
Sell
69,823
$9.32
$650.69K
Maheshwari Aditya
28 Feb 2022
Chief Accounting Officer
Sell
2,899
$15.64
$45.34K
Bergman David
12 Nov 2021
Chief Financial Officer
Sell
3,500
$21.29
$74.52K
Plank Kevin A
9 Nov 2021
Exec. Chairman and Brand Chief
Sell indirect
24,396
$21.07
$514.12K
Plank Kevin A
9 Nov 2021
Exec. Chairman and Brand Chief
Sell indirect
98,942
$21.07
$2.09M
Browne Colin
9 Nov 2021
Chief Operating Officer
Sell
47,550
$21.04
$1.00M
Plank Kevin A
8 Nov 2021
Exec. Chairman and Brand Chief
Sell indirect
211,251
$21.17
$4.47M
Plank Kevin A
8 Nov 2021
Exec. Chairman and Brand Chief
Sell indirect
52,089
$21.17
$1.10M
Plank Kevin A
5 Nov 2021
Exec. Chairman and Brand Chief
Sell indirect
11,424
$22.26
$254.25K
Plank Kevin A
5 Nov 2021
Exec. Chairman and Brand Chief
Sell indirect
92,702
$21.40
$1.98M
Plank Kevin A
5 Nov 2021
Exec. Chairman and Brand Chief
Sell indirect
46,332
$22.26
$1.03M
Plank Kevin A
5 Nov 2021
Exec. Chairman and Brand Chief
Sell indirect
375,965
$21.40
$8.04M
Plank Kevin A
4 Nov 2021
Exec. Chairman and Brand Chief
Sell indirect
56,947
$22.37
$1.27M
Plank Kevin A
4 Nov 2021
Exec. Chairman and Brand Chief
Sell indirect
9,692
$21.96
$212.83K
Plank Kevin A
4 Nov 2021
Exec. Chairman and Brand Chief
Sell indirect
230,953
$22.37
$5.17M
Plank Kevin A
4 Nov 2021
Exec. Chairman and Brand Chief
Sell indirect
39,307
$21.96
$863.15K
SANDERS HARVEY
24 Aug 2021
Director
Sell
10,480
$24.01
$251.64K
SANDERS HARVEY
24 Aug 2021
Director
Sell
10,405
$20.57
$214.07K
Stanton John Patrick
17 Dec 2020
EVP, General Counsel
Sell indirect
1,007
$15.22
$15.33K
Stanton John Patrick
17 Dec 2020
EVP, General Counsel
Sell indirect
1,000
$17.39
$17.39K
Eskridge Kevin
26 Nov 2019
Chief Product Officer
Sell
19,348
$15.84
$306.56K
Eskridge Kevin
12 Aug 2019
Chief Product Officer
Sell
56,500
$17.69
$999.46K
Fipps Paul
22 Feb 2019
Chief Digital Officer
Sell
3,106
$21.55
$66.93K
Fipps Paul
22 Feb 2019
Chief Digital Officer
Sell
23,247
$19.49
$453.01K
Bergman David
30 Nov 2018
Chief Financial Officer
Sell
2,500
$22.00
$55.00K
Bergman David
6 Nov 2018
Chief Financial Officer
Sell
5,000
$21.30
$106.50K
Bergman David
22 Aug 2018
Chief Financial Officer
Sell
5,000
$19.89
$99.46K
McDermott William R
7 May 2018
Director
Sell
6,508
$17.70
$115.21K
McDermott William R
7 May 2018
Director
Sell
6,349
$16.08
$102.10K
LaRose Jason
7 May 2018
President, North America
Sell
35,000
$16.17
$566.03K
SANDERS HARVEY
3 May 2018
Director
Sell
6,372
$16.29
$103.80K
SANDERS HARVEY
3 May 2018
Director
Sell
6,513
$18.36
$119.58K
Chandler Kerry D
28 Feb 2018
Chief Human Resources Officer
Sell
19,643
$15.09
$296.47K
Chandler Kerry D
28 Feb 2018
Chief Human Resources Officer
Sell
2,534
$16.79
$42.55K
Fipps Paul
6 Dec 2017
Chief Technology Officer
Sell
1,500
$11.61
$17.42K
Krongard A B
10 May 2017
Director
Sell
4,799
$21.33
$102.38K
Krongard A B
10 May 2017
Director
Sell
4,717
$19.70
$92.94K
Chandler Kerry D
9 May 2017
Chief Human Resources Officer
Sell
5,921
$21.38
$126.56K
SANDERS HARVEY
9 May 2017
Director
Sell
4,799
$21.33
$102.38K
Chandler Kerry D
9 May 2017
Chief Human Resources Officer
Sell
5,965
$19.79
$118.07K
SANDERS HARVEY
9 May 2017
Director
Sell
4,717
$19.79
$93.36K
McDermott William R
9 May 2017
Director
Sell
4,799
$21.40
$102.70K
McDermott William R
9 May 2017
Director
Sell
4,717
$19.85
$93.61K
Plank Kevin A
9 Nov 2016
Exec. Chairman and Brand Chief
Sell
106
$26.05
$2.76K
Plank Kevin A
9 Nov 2016
Exec.Chairman & Brand Chief
Sell
106
$31.74
$3.36K
Plank Kevin A
28 Oct 2016
Exec. Chairman and Brand Chief
Sell
64
$26.28
$1.68K
Plank Kevin A
27 Oct 2016
Exec. Chairman and Brand Chief
Sell
90
$26.25
$2.36K
Plank Kevin A
27 Oct 2016
Exec.Chairman & Brand Chief
Sell
132
$31.25
$4.13K
Plank Kevin A
26 Oct 2016
Exec. Chairman and Brand Chief
Sell
137
$27.66
$3.79K
Plank Kevin A
26 Oct 2016
Exec.Chairman & Brand Chief
Sell
158
$32.03
$5.06K

What was left out

Form 4 filings counted 729
Amendments (4/A) skipped 9
Filings about a different issuer 0
Unreadable filings 0
Joint filings 6
Sales on a Rule 10b5-1 plan 0
Sales straight out of an exercise 0
Sales at will 56
Transactions with no price 0
Shares from compensation/vesting 24,512,527
Sales filed before the plan box existed 50
History held since 4 Oct 2016