Insider trading

Period: 120 months Stock: GAP Role: CEO × + Add filter Clear all
Views & alerts

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When

Period

How far back the list reaches. Filings arrive days after the trade, so the newest rows always lag a little.

80 decisions over 120 months
Who

Role

The position the person holds at the company, read from the title on the filing. A chief executive who is also a director counts as the chief executive.

80 decisions over 120 months Remove this filter
The trade

Type of trade

Purchases, sales, or cluster buys: companies where 3 or more insiders bought within 30 days. The number beside each is what that choice would give.

80 decisions over 120 months
The trade

Minimum amount

Hides rows under this value. The amount is the shares traded times the price on the filing.

80 decisions over 120 months
The trade

Plan

  • Discretionary: they chose to sell that week.
  • Scheduled: a 10b5-1 plan fixed the sale months in advance, so the timing says nothing about what they knew.
  • Not stated: filed before the SEC added the box in April 2023, which is most of the older half of this database.
80 decisions over 120 months
The trade

Share of their own holding

How much of what they already held the trade moved. Selling a tenth of a stake is not the same act as selling all of it.

At least
80 decisions over 120 months
Ownership

What the chief executive holds

The value of the chief executive’s stock measured against base salary. The salary comes from the company’s own proxy. Companies with no figure are in neither direction.

80 decisions over 120 months
Stock
Insider
Type ?
Why it stands out
20 Mar 2026
Barbeito Horacio President & CEO, Old Navy
Sold on a plan
$2.73M 113,684 at 24.01
49.7%
Planned (10b5-1)
19 Mar 2026
Breitbard Mark President & CEO, Gap Brand
Sold on a plan
$201.40K 8,486 at 23.73
5.9%
Planned (10b5-1)
17 Mar 2026
Breitbard Mark President & CEO, Gap Brand
Sold on a plan
$2.84M 119,155 at 23.80
46.7%
Planned (10b5-1)
16 Mar 2026
Breitbard Mark President & CEO, Gap Brand
Sold on a plan
$380.55K 16,030 at 23.74
10.9%
Planned (10b5-1)
16 May 2025
Breitbard Mark President & CEO, Gap Brand
Sold on a plan
$1.39M 51,385 at 27.00
29.3%
Planned (10b5-1)
21 Mar 2025
Barbeito Horacio President & CEO, Old Navy
Sold on a plan
$818.29K 40,764 at 20.07
99.2%
Sold half or more
19 Mar 2025
Blakeslee Chris President & CEO, Athleta
Sold on a plan
$200.57K 10,302 at 19.47
12.5%
Planned (10b5-1)
19 Mar 2025
Breitbard Mark President & CEO, Gap Brand
Sold on a plan
$182.17K 9,356 at 19.47
7.0%
Planned (10b5-1)
18 Mar 2025
Blakeslee Chris President & CEO, Athleta
Sold on a plan
$332.50K 16,980 at 19.58
17.1%
Planned (10b5-1)
18 Mar 2025
Breitbard Mark President & CEO, Gap Brand
Sold on a plan
$66.43K 3,393 at 19.58
2.5%
Planned (10b5-1)
17 Mar 2025
Breitbard Mark President & CEO, Gap Brand
Sold on a plan
$154.63K 7,730 at 20.00
5.7%
Planned (10b5-1)
14 Mar 2025
Breitbard Mark President & CEO, Gap Brand
Sold on a plan
$327.96K 16,055 at 20.43
11.5%
Planned (10b5-1)
4 Dec 2024
Blakeslee Chris President & CEO, Athleta
Sold on a plan 2×
$788.75K 30,709 at 25.68
25.7%
Planned (10b5-1)
2 Dec 2024
Barbeito Horacio President & CEO, Old Navy
Sold on a plan
$5.89K 231 at 25.45
100%
Sold half or more
12 Sep 2024
Barbeito Horacio President & CEO, Old Navy
Sold on a plan
$1.51M 75,385 at 20.00
100%
Sold half or more
3 Sep 2024
Barbeito Horacio President & CEO, Old Navy
Sold on a plan
$6.89K 311 at 22.19
0.4%
Planned (10b5-1)
23 Aug 2024
Breitbard Mark President & CEO, Gap Brand
Sold on a plan
$2.35M 93,808 at 25.00
43.1%
Planned (10b5-1)
24 Jun 2024
Barbeito Horacio President & CEO, Old Navy
Sold on a plan
$4.92K 198 at 24.81
100%
Sold half or more
26 Mar 2024
Breitbard Mark President & CEO, Gap Brand
Sold on a plan
$485.88K 17,392 at 27.94
12.3%
Planned (10b5-1)
25 Mar 2024
Breitbard Mark President & CEO, Gap Brand
Sold on a plan
$2.64M 93,809 at 28.14
39.9%
Planned (10b5-1)
22 Mar 2024
Breitbard Mark President & CEO, Gap Brand
Sold on a plan
$767.01K 27,222 at 28.18
18.0%
Planned (10b5-1)
22 Mar 2024
Barbeito Horacio President & CEO, Old Navy
Sold on a plan 2×
$666.13K 23,640 at 28.18
100%
Sold half or more
1 Dec 2023
Barbeito Horacio President & CEO, Old Navy
Sold on a plan
$5.44K 271 at 20.10
100%
Sold half or more
29 Nov 2023
Breitbard Mark President & CEO, Gap Brand
Sold on a plan
$1.88M 93,808 at 20.00
43.1%
Planned (10b5-1)
17 Nov 2023
Breitbard Mark President & CEO, Gap Brand
Sold on a plan
$844.27K 46,904 at 18.00
27.4%
Planned (10b5-1)
1 Sep 2023
Barbeito Horacio President & CEO, Old Navy
Sold on a plan
$6.36K 547 at 11.62
100%
Sold half or more
2 Aug 2023
Barbeito Horacio President & CEO, Old Navy
Sold on a plan
$1.59M 154,599 at 10.26
100%
Sold half or more
1 Jun 2023
Barbeito Horacio President & CEO, Old Navy
Sold on a plan
$6.23K 790 at 7.89
100%
Sold half or more
24 Mar 2023
Breitbard Mark President & CEO, Gap Brand
Sold on a plan
$201.27K 22,918 at 8.78
15.6%
Planned (10b5-1)
16 Mar 2023
Breitbard Mark President & CEO, Gap Brand
Sold, plan not stated
$33.15K 3,457 at 9.59
2.7%
15 Mar 2023
Breitbard Mark President & CEO, Gap Brand
Sold, plan not stated
$76.08K 7,874 at 9.66
5.8%
1 Mar 2023
Barbeito Horacio President & CEO, Old Navy
Sold, plan not stated
$5.39K 417 at 12.92
100%
Sold half or more
31 Jan 2023
Barbeito Horacio President & CEO, Old Navy
Sold, plan not stated
$4.89K 373 at 13.10
100%
Sold half or more
21 Dec 2022
Breitbard Mark President & CEO, Gap Brand
Sold, plan not stated
$90.21K 7,311 at 12.34
6.9%
31 Oct 2022
Laughton Mary Beth President & CEO, Athleta
Sold, plan not stated
$124.40K 11,030 at 11.28
25.9%
10 Aug 2022
Laughton Mary Beth President & CEO, Athleta
Sold, plan not stated
$64.32K 6,387 at 10.07
16.8%
10 May 2022
Breitbard Mark President & CEO, Gap Brand
Sold, plan not stated
$209.56K 16,755 at 12.51
14.5%
21 Dec 2021
Breitbard Mark President & CEO, Gap Brand
Sold, plan not stated
$124.36K 7,311 at 17.01
11.9%
16 Nov 2021
Syngal Sonia CEO Gap, Inc.
Sold, plan not stated
$171.63K 6,945 at 24.71
17.9%
20 Aug 2021
Syngal Sonia CEO Gap, Inc.
Sold, plan not stated 2×
$618.29K 22,520 at 27.45
41.8%
13 Aug 2021
Syngal Sonia CEO Gap, Inc.
Sold, plan not stated 2×
$670.34K 22,641 at 29.61
37.3%
30 Jul 2021
Syngal Sonia CEO Gap, Inc.
Sold, plan not stated 2×
$565.51K 19,270 at 29.35
30.1%
16 Jul 2021
Syngal Sonia CEO Gap, Inc.
Sold, plan not stated 2×
$626.93K 21,000 at 29.85
30.5%
2 Jul 2021
Syngal Sonia CEO Gap, Inc.
Sold, plan not stated 2×
$699.87K 21,000 at 33.33
28.4%
18 Jun 2021
Syngal Sonia CEO Gap, Inc.
Sold, plan not stated 2×
$660.29K 21,000 at 31.44
26.6%
4 Jun 2021
Syngal Sonia CEO Gap, Inc.
Sold, plan not stated 2×
$667.02K 21,000 at 31.76
25.0%
21 May 2021
Sold, plan not stated 2×
$678.47K 20,690 at 32.79
23.3%
17 May 2021
Breitbard Mark President & CEO, Gap Brand
Sold, plan not stated
$1.66M 46,904 at 35.44
46.5%
7 May 2021
Syngal Sonia CEO Gap, Inc.
Sold, plan not stated 2×
$682.51K 19,718 at 34.61
21.3%
4 May 2021
Breitbard Mark President & CEO, Gap Brand
Sold, plan not stated
$662.36K 18,908 at 35.03
26.0%
Showing 1–50 of 80. Page 1 of 2 Older →