Insider trading

Period: 120 months Stock: HNST Minimum amount: $100K × + Add filter Clear all
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When

Period

How far back the list reaches. Filings arrive days after the trade, so the newest rows always lag a little.

60 decisions over 120 months
Who

Role

The position the person holds at the company, read from the title on the filing. A chief executive who is also a director counts as the chief executive.

60 decisions over 120 months
The trade

Type of trade

Purchases, sales, or cluster buys: companies where 3 or more insiders bought within 30 days. The number beside each is what that choice would give.

60 decisions over 120 months
The trade

Minimum amount

Hides rows under this value. The amount is the shares traded times the price on the filing.

60 decisions over 120 months Remove this filter
The trade

Plan

  • Discretionary: they chose to sell that week.
  • Scheduled: a 10b5-1 plan fixed the sale months in advance, so the timing says nothing about what they knew.
  • Not stated: filed before the SEC added the box in April 2023, which is most of the older half of this database.
60 decisions over 120 months
The trade

Share of their own holding

How much of what they already held the trade moved. Selling a tenth of a stake is not the same act as selling all of it.

At least
60 decisions over 120 months
Ownership

What the chief executive holds

The value of the chief executive’s stock measured against base salary. The salary comes from the company’s own proxy. Companies with no figure are in neither direction.

60 decisions over 120 months
Stock
Insider
Type ?
Why it stands out
8 Oct 2026
Sternweis Thomas SVP, Enterprise Dev. & Strat.
Sold at will
$122.50K 25,000 at 4.90
5.8%
Not planned
14 Sep 2026
Sternweis Thomas SVP, Enterprise Dev. & Strat.
Sold on a plan
$137.00K 25,000 at 5.48
5.5%
Planned (10b5-1)
20 Aug 2026
Vernon Carla Chief Executive Officer
Sold on a plan
$588.29K 117,893 at 4.99
3.0%
Planned (10b5-1)
11 Aug 2026
Turner Andrea Director
Sold at will
$155.77K 29,899 at 5.21
10.6%
Not planned
10 Aug 2026
Mayle Jonathan SVP, Customer Sales
Sold at will
$412.38K 79,000 at 5.22
17.6%
Not planned
10 Aug 2026
Turner Andrea Director
Sold at will
$182.30K 34,396 at 5.30
10.9%
Not planned
20 May 2026
Vernon Carla Chief Executive Officer
Sold on a plan
$374.88K 119,389 at 3.14
2.9%
Planned (10b5-1)
5 Mar 2026
Vernon Carla Chief Executive Officer
Sold on a plan
$368.60K 129,335 at 2.85
3.1%
Planned (10b5-1)
3 Mar 2026
Winchell Stephen Chief Innovation Officer
Sold at will
$209.27K 73,685 at 2.84
12.5%
Not planned
20 Nov 2025
Vernon Carla Chief Executive Officer
Sold on a plan
$253.51K 97,505 at 2.60
3.3%
Planned (10b5-1)
20 Aug 2025
Vernon Carla Chief Executive Officer
Sold on a plan
$362.55K 99,328 at 3.65
3.2%
Planned (10b5-1)
20 Aug 2025
Barton Katherine Chief Growth Officer
Sold on a plan
$107.43K 29,433 at 3.65
3.2%
Planned (10b5-1)
21 May 2025
Vernon Carla Chief Executive Officer
Sold on a plan
$526.41K 98,950 at 5.32
3.1%
Planned (10b5-1)
21 May 2025
Loretta David Chief Financial Officer
Sold on a plan
$182.95K 34,389 at 5.32
3.7%
Planned (10b5-1)
21 May 2025
Barton Katherine Chief Growth Officer
Sold on a plan
$113.79K 21,389 at 5.32
2.2%
Planned (10b5-1)
11 Mar 2025
Mayle Jonathan SVP, Customer Sales
Sold at will
$182.53K 37,481 at 4.87
10.9%
Not planned
7 Mar 2025
Vernon Carla Chief Executive Officer
Sold on a plan
$948.01K 193,078 at 4.91
5.7%
Planned (10b5-1)
7 Mar 2025
Loretta David Chief Financial Officer
Sold on a plan
$212.17K 43,211 at 4.91
4.5%
Planned (10b5-1)
7 Mar 2025
Barton Katherine Chief Growth Officer
Sold on a plan
$153.36K 31,234 at 4.91
3.2%
Planned (10b5-1)
7 Mar 2025
Sheehey Brendan General Counsel
Sold on a plan
$122.13K 24,873 at 4.91
4.0%
Planned (10b5-1)
7 Mar 2025
Winchell Stephen EVP, Operations and R&D
Sold on a plan
$116.01K 23,628 at 4.91
5.0%
Planned (10b5-1)
7 Mar 2025
Ball Dorria L. Chief People Officer
Sold on a plan
$104.46K 21,274 at 4.91
7.1%
Planned (10b5-1)
10 Dec 2024
Warren Jessica Director
Sold at will
$3.51M 465,000 at 7.55
28.4%
Not planned
27 Nov 2024
Sheehey Brendan General Counsel
Sold at will 2×
$748.82K 92,138 at 8.13
15.1%
Not planned
25 Nov 2024
Turner Andrea Director
Sold at will
$212.25K 25,000 at 8.49
11.1%
Not planned
20 Nov 2024
Vernon Carla Chief Executive Officer
Sold on a plan
$462.75K 65,176 at 7.10
2.3%
Planned (10b5-1)
20 Nov 2024
Loretta David Chief Financial Officer
Sold on a plan
$191.73K 27,004 at 7.10
2.7%
Planned (10b5-1)
20 Nov 2024
WHITE JAMES D Director
Sold at will
$179.75K 25,000 at 7.19
8.1%
Not planned
20 Nov 2024
Barton Katherine Chief Growth Officer
Sold on a plan
$169.58K 23,884 at 7.10
2.6%
Planned (10b5-1)
18 Nov 2024
Sheehey Brendan General Counsel
Sold at will 2×
$754.55K 107,653 at 7.01
17.2%
Not planned
18 Nov 2024
Winchell Stephen EVP, Operations and R&D
Sold at will
$177.00K 25,000 at 7.08
6.0%
Not planned
15 Nov 2024
Mayle Jonathan SVP, Customer Sales
Sold at will
$136.50K 21,000 at 6.50
7.0%
Not planned
18 Sep 2024
Sold at will
$8.05M 2,300,000 at 3.50
18.9%
Not planned
21 Aug 2024
Loretta David Chief Financial Officer
Sold at will
$323.81K 75,656 at 4.28
7.1%
Not planned
21 Aug 2024
Vernon Carla Chief Executive Officer
Sold at will
$225.77K 52,751 at 4.28
1.8%
Not planned
13 Aug 2024
WHITE JAMES D Director
Sold at will
$278.60K 70,000 at 3.98
18.5%
Not planned
21 May 2024
Barton Katherine Chief Growth Officer
Sold at will
$188.17K 67,930 at 2.77
6.8%
Not planned
21 May 2024
Vernon Carla Chief Executive Officer
Sold at will
$119.99K 43,317 at 2.77
1.5%
Not planned
19 Apr 2024
Warren Jessica Chief Creative Officer
Sold at will
$758.09K 253,815 at 2.99
18.6%
Not planned
18 Apr 2024
Warren Jessica Chief Creative Officer
Sold at will
$812.27K 265,820 at 3.06
16.3%
Not planned
17 Apr 2024
Warren Jessica Chief Creative Officer
Sold at will
$846.95K 276,113 at 3.07
14.5%
Not planned
18 Mar 2024
Vernon Carla Chief Executive Officer
Sold at will
$870.11K 209,160 at 4.16
6.7%
Not planned
3 Jan 2024
Warren Jessica Chief Creative Officer
Sold at will
$148.94K 50,659 at 2.94
5.0%
Not planned
16 Nov 2023
Sold at will
$177.73K 124,287 at 1.43
1.3%
Not planned
15 Nov 2023
Sold at will
$362.22K 236,747 at 1.53
2.4%
Not planned
14 Nov 2023
Sold at will
$481.68K 323,278 at 1.49
3.2%
Not planned
10 Nov 2023
Sold at will
$195.86K 133,239 at 1.47
1.3%
Not planned
9 Nov 2023
Sold at will
$236.72K 151,741 at 1.56
1.5%
Not planned
9 May 2022
Warren Jessica Chief Creative Officer
Sold, plan not stated
$121.73K 34,003 at 3.58
5.2%
5 May 2022
Vlahos Nikolaos A Chief Executive Officer
Sold, plan not stated
$259.97K 64,033 at 4.06
4.7%
Showing 1–50 of 60. Page 1 of 2 Older →