Insider trading

Period: 120 months Stock: PRPL + Add filter Clear all
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When

Period

How far back the list reaches. Filings arrive days after the trade, so the newest rows always lag a little.

146 decisions over 120 months
Who

Role

The position the person holds at the company, read from the title on the filing. A chief executive who is also a director counts as the chief executive.

146 decisions over 120 months
The trade

Type of trade

Purchases, sales, or cluster buys: companies where 3 or more insiders bought within 30 days. The number beside each is what that choice would give.

146 decisions over 120 months
The trade

Minimum amount

Hides rows under this value. The amount is the shares traded times the price on the filing.

146 decisions over 120 months
The trade

Plan

  • Discretionary: they chose to sell that week.
  • Scheduled: a 10b5-1 plan fixed the sale months in advance, so the timing says nothing about what they knew.
  • Not stated: filed before the SEC added the box in April 2023, which is most of the older half of this database.
146 decisions over 120 months
The trade

Share of their own holding

How much of what they already held the trade moved. Selling a tenth of a stake is not the same act as selling all of it.

At least
146 decisions over 120 months
Ownership

What the chief executive holds

The value of the chief executive’s stock measured against base salary. The salary comes from the company’s own proxy. Companies with no figure are in neither direction.

146 decisions over 120 months
Stock
Insider
Type ?
Why it stands out
4 May 2026
Lucian Robert Gerard Chief Financial Officer
Bought
$29.44K 60,000 at 0.49
opened
First buy on file
28 Jun 2024
DeMartini Robert Chief Executive Officer
Bought
$143.15K 138,834 at 1.03
26.5%
+26% of stake
27 Jun 2024
DeMartini Robert Chief Executive Officer
Bought
$10.22K 10,105 at 1.01
2.0%
26 Jun 2024
DeMartini Robert Chief Executive Officer
Bought
$50.28K 51,061 at 0.98
11.0%
22 Mar 2024
Ulrich George Turner Principal Accounting Officer
Bought
$6.06K 4,000 at 1.52
31.1%
First buy on file
28 Aug 2023
DICAMILLO GARY T Director
Bought
$22.18K 10,000 at 2.22
6.7%
2 Jun 2023
McGarvey Casey Kale Chief Legal Officer
Bought
$63.55K 22,300 at 2.85
25.9%
+26% of stake
26 May 2023
KERBY JEFFERY SCOTT Chief of Owned Retail
Bought
$56.45K 16,350 at 3.45
70.8%
+71% of stake
16 May 2023
Bought
$51.43K 17,000 at 3.03
opened
First buy on file
15 May 2023
Bought
$148.67K 50,000 at 2.97
26.3%
First buy on file
15 May 2023
Pate R Carter Director
Bought
$50.00K 16,949 at 2.95
opened
First buy on file
23 Mar 2023
HAYNOR ERIC SCOTT Chief Operating Officer
Bought
$381.13K 138,598 at 2.75
opened
First buy on file
23 Mar 2023
KERBY JEFFERY SCOTT Chief of Owned Retail
Bought
$63.92K 23,077 at 2.77
opened
First buy on file
13 Feb 2023
Coliseum Capital Management, LLC Director · indirect
Bought
$26.82M 5,960,320 at 4.50
14.6%
16 Sep 2022
McGarvey Casey Kale Chief Legal Officer
Bought
$85.50K 30,000 at 2.85
61.6%
+62% of stake
7 Sep 2022
DICAMILLO GARY T Director
Bought
$26.60K 10,000 at 2.66
9.7%
First buy on file
6 Sep 2022
Roddy Jack Chief People Officer
Bought
$5.48K 2,000 at 2.74
16.7%
25 May 2022
Coliseum Capital Management, LLC Director · indirect
Bought
$3.42M 716,280 at 4.78
1.8%
24 May 2022
Coliseum Capital Management, LLC Director · indirect
Bought
$4.39M 960,394 at 4.57
2.5%
24 May 2022
Roddy Jack Chief People Officer
Bought
$13.35K 3,000 at 4.45
33.3%
+33% of stake
20 May 2022
Coliseum Capital Management, LLC Director · indirect
Bought
$2.18M 450,000 at 4.84
1.2%
19 May 2022
Coliseum Capital Management, LLC Director · indirect
Bought
$1.60M 328,000 at 4.87
0.9%
18 May 2022
Coliseum Capital Management, LLC Director · indirect
Bought
$4.52M 987,859 at 4.58
2.6%
17 May 2022
Coliseum Capital Management, LLC Director · indirect
Bought
$1.36M 283,578 at 4.79
0.8%
17 May 2022
Roddy Jack Chief People Officer
Bought
$29.10K 6,000 at 4.85
200%
Largest buy in 3 yrs
16 May 2022
Coliseum Capital Management, LLC Director · indirect
Bought
$9.75M 2,083,347 at 4.68
5.9%
13 May 2022
Coliseum Capital Management, LLC Director · indirect
Bought
$1.87M 420,000 at 4.46
1.2%
13 May 2022
Roddy Jack Chief People Officer
Bought
$13.20K 3,000 at 4.40
opened
First buy on file
12 May 2022
Coliseum Capital Management, LLC Director · indirect
Bought
$14.13M 3,678,927 at 3.84
11.9%
31 Mar 2022
Anthos Pano Director
Bought 2×
$19.72K 3,278 at 6.01
12.5%
First buy on file
30 Mar 2022
Coliseum Capital Management, LLC Director · indirect
Bought
$4.21M 650,000 at 6.47
2.1%
7 Mar 2022
Coliseum Capital Management, LLC Director · indirect
Bought
$10.19M 1,460,000 at 6.98
6.7%
7 Mar 2022
ZEPF PAUL J Director
Bought
$66.69K 10,000 at 6.67
15.9%
First buy on file
4 Mar 2022
Coliseum Capital Management, LLC Director · indirect
Bought
$23.47M 3,215,000 at 7.30
17.3%
4 Mar 2022
Bought 2×
$208.24K 30,000 at 6.94
61.9%
Largest buy in 3 yrs
3 Mar 2022
Coliseum Capital Management, LLC Director · indirect
Bought
$13.00M 1,797,545 at 7.23
10.7%
3 Mar 2022
ZIER DAWN M. Director
Bought
$139.00K 20,000 at 6.95
450%
First buy on file
31 Dec 2021
Coliseum Capital Management, LLC Director · indirect
Bought
$4.11M 310,000 at 13.25
1.9%
28 Dec 2021
Coliseum Capital Management, LLC Director · indirect
Bought
$1.62M 120,000 at 13.52
0.7%
27 Dec 2021
Coliseum Capital Management, LLC Director · indirect
Bought
$2.09M 155,344 at 13.46
1.0%
23 Dec 2021
Coliseum Capital Management, LLC Director · indirect
Bought
$6.06M 439,134 at 13.81
2.8%
20 Dec 2021
Coliseum Capital Management, LLC Director · indirect
Bought
$32.48M 2,761,748 at 11.76
21.2%
+21% of stake
17 Dec 2021
Coliseum Capital Management, LLC Director · indirect
Bought
$33.05M 2,904,115 at 11.38
28.7%
Largest buy in 3 yrs
16 Dec 2021
Coliseum Capital Management, LLC Director · indirect
Bought
$19.62M 1,876,000 at 10.46
22.8%
First buy on file
16 Dec 2021
McGarvey Casey Kale Chief Legal Officer
Bought
$500.13K 47,700 at 10.48
opened
First buy on file
11 Jun 2021
Anthos Pano Director
Sold, plan not stated
$23.17K 799 at 29.00
8.1%
10 Jun 2021
Anthos Pano Director
Sold, plan not stated
$49.51K 1,707 at 29.00
14.8%
9 Jun 2021
Anthos Pano Director
Sold, plan not stated
$224.35K 7,735 at 29.00
40.1%
7 Jun 2021
Anthos Pano Director
Sold, plan not stated
$203.90K 7,000 at 29.13
26.6%
21 May 2021
Coliseum Capital Management, LLC Director · indirect
Sold, plan not stated
$219.26M 7,308,792 at 30.00
47.0%
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