Insider trading

Period: 120 months Stock: SONO Type of trade: Sold × + Add filter Clear all
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When

Period

How far back the list reaches. Filings arrive days after the trade, so the newest rows always lag a little.

142 decisions over 120 months
Who

Role

The position the person holds at the company, read from the title on the filing. A chief executive who is also a director counts as the chief executive.

142 decisions over 120 months
The trade

Type of trade

Purchases, sales, or cluster buys: companies where 3 or more insiders bought within 30 days. The number beside each is what that choice would give.

142 decisions over 120 months Remove this filter
The trade

Minimum amount

Hides rows under this value. The amount is the shares traded times the price on the filing.

142 decisions over 120 months
The trade

Plan

  • Discretionary: they chose to sell that week.
  • Scheduled: a 10b5-1 plan fixed the sale months in advance, so the timing says nothing about what they knew.
  • Not stated: filed before the SEC added the box in April 2023, which is most of the older half of this database.
142 decisions over 120 months
The trade

Share of their own holding

How much of what they already held the trade moved. Selling a tenth of a stake is not the same act as selling all of it.

At least
142 decisions over 120 months
Ownership

What the chief executive holds

The value of the chief executive’s stock measured against base salary. The salary comes from the company’s own proxy. Companies with no figure are in neither direction.

142 decisions over 120 months
Stock
Insider
Type ?
Why it stands out
25 Sep 2026
Boone Karen Director
Sold on a plan 2×
$847.64K 46,766 at 18.13
40.3%
Planned (10b5-1)
1 Sep 2026
Boone Karen Director
Sold on a plan
$153.90K 10,000 at 15.39
10.6%
Planned (10b5-1)
29 Jul 2026
Sold on a plan
$337.54K 19,855 at 17.00
27.0%
Planned (10b5-1)
28 Jul 2026
Sold on a plan
$327.61K 19,855 at 16.50
27.0%
Planned (10b5-1)
4 Dec 2025
Lazarus Edward P Chief Legal & Bus Dev Officer
Sold on a plan
$228.00K 12,000 at 19.00
2.8%
Planned (10b5-1)
14 Nov 2024
Coles Joanna Director
Sold on a plan
$13.98K 905 at 15.45
4.3%
Planned (10b5-1)
19 Aug 2024
Bouvat-Merlin Maxime Chief Product Officer
Sold on a plan
$429.38K 37,256 at 11.53
100%
Sold half or more
16 Aug 2024
Braman Shamayne Chief People Officer
Sold on a plan
$74.42K 6,438 at 11.56
19.5%
Planned (10b5-1)
17 Jul 2024
Mason Christopher Scott Principal Accounting Officer
Sold at will
$144.50K 10,000 at 14.45
7.6%
Not planned
11 Jul 2024
Coles Joanna Director
Sold on a plan
$13.58K 905 at 15.00
4.1%
Planned (10b5-1)
1 Jul 2024
Millington Nicholas Chief Innovation Officer
Sold on a plan
$113.63K 7,730 at 14.70
2.0%
Planned (10b5-1)
14 Jun 2024
Mason Christopher Scott Principal Accounting Officer
Sold at will
$308.80K 20,000 at 15.44
14.1%
Not planned
4 Jun 2024
Coles Joanna Director
Sold on a plan
$14.24K 905 at 15.73
4.0%
Planned (10b5-1)
20 May 2024
Bouvat-Merlin Maxime Chief Product Officer
Sold on a plan 2×
$665.38K 40,222 at 16.54
62.0%
Sold half or more
15 May 2024
Mason Christopher Scott Principal Accounting Officer
Sold at will
$351.40K 20,000 at 17.57
14.1%
Not planned
6 May 2024
Coles Joanna Director
Sold on a plan
$15.59K 905 at 17.23
3.8%
Planned (10b5-1)
10 Apr 2024
Mason Christopher Scott Principal Accounting Officer
Sold at will
$352.40K 20,000 at 17.62
14.4%
Not planned
4 Apr 2024
Coles Joanna Director
Sold on a plan
$17.34K 905 at 19.16
3.7%
Planned (10b5-1)
4 Mar 2024
Coles Joanna Director
Sold at will
$17.51K 905 at 19.35
6.1%
Not planned
7 Feb 2024
Conrad Thomas Director
Sold at will
$97.72K 5,337 at 18.31
12.5%
Not planned
5 Feb 2024
Coles Joanna Director
Sold at will
$14.32K 905 at 15.82
5.8%
Not planned
3 Jan 2024
Coles Joanna Director
Sold at will
$14.75K 905 at 16.30
5.4%
Not planned
4 Dec 2023
Coles Joanna Director
Sold at will
$14.17K 905 at 15.66
5.2%
Not planned
29 Nov 2023
Coles Joanna Director
Sold at will
$40.73K 2,715 at 15.00
13.4%
Not planned
15 Nov 2023
Bouvat-Merlin Maxime Chief Product Officer
Sold at will
$77.95K 6,917 at 11.27
22.3%
Not planned
20 Sep 2023
Spence Patrick Chief Executive Officer
Sold on a plan
$603.45K 45,000 at 13.41
4.6%
Planned (10b5-1)
15 Aug 2023
Bouvat-Merlin Maxime Chief Product Officer
Sold at will
$105.53K 7,496 at 14.08
25.7%
Not planned
3 Aug 2023
Coles Joanna Director
Sold at will
$14.99K 905 at 16.56
4.3%
Not planned
3 Jul 2023
Coles Joanna Director
Sold at will
$14.86K 905 at 16.42
4.1%
Not planned
5 Jun 2023
Coles Joanna Director
Sold at will
$13.58K 905 at 15.00
3.9%
Not planned
15 May 2023
Bouvat-Merlin Maxime Chief Product Officer
Sold at will
$93.36K 6,060 at 15.41
17.2%
Not planned
3 May 2023
Coles Joanna Director
Sold at will
$19.37K 905 at 21.40
3.8%
Not planned
3 Apr 2023
Coles Joanna Director
Sold at will
$17.64K 905 at 19.49
3.7%
Not planned
27 Mar 2023
Conrad Thomas Director
Sold at will
$246.18K 12,792 at 19.24
23.1%
Not planned
3 Mar 2023
Coles Joanna Director
Sold, plan not stated
$18.10K 905 at 20.00
5.8%
17 Feb 2023
Lazarus Edward P CFO & CLO
Sold, plan not stated
$273.59K 13,220 at 20.70
7.0%
9 Feb 2023
Millington Nicholas Chief Innovation Officer
Sold, plan not stated
$843.29K 41,898 at 20.13
12.5%
9 Feb 2023
Coles Joanna Director
Sold, plan not stated
$111.59K 5,430 at 20.55
25.7%
3 Aug 2022
Coles Joanna Director
Sold, plan not stated
$19.70K 905 at 21.77
4.1%
15 Jul 2022
Spence Patrick Chief Executive Officer
Sold, plan not stated
$1.24M 65,237 at 18.96
8.2%
8 Jul 2022
Coles Joanna Director
Sold, plan not stated
$18.10K 905 at 20.00
4.0%
21 Jun 2022
Siegel Matthew O. Chief Commercial Officer
Sold, plan not stated 4×
$3.91M 202,945 at 19.25
74.8%
Sold half or more
3 Jun 2022
Coles Joanna Director
Sold, plan not stated
$20.53K 905 at 22.69
3.8%
3 May 2022
Coles Joanna Director
Sold, plan not stated
$20.72K 905 at 22.90
3.7%
18 Apr 2022
Spence Patrick Chief Executive Officer
Sold, plan not stated
$1.67M 65,237 at 25.67
8.9%
4 Apr 2022
Coles Joanna Director
Sold, plan not stated
$25.08K 905 at 27.71
3.5%
16 Mar 2022
Siegel Matthew O. Chief Commercial Officer
Sold, plan not stated 2×
$2.44M 97,454 at 25.04
81.9%
Sold half or more
18 Jan 2022
Spence Patrick Chief Executive Officer
Sold, plan not stated
$1.77M 65,237 at 27.14
9.7%
3 Jan 2022
Spence Patrick Chief Executive Officer
Sold, plan not stated 6×
$19.06M 633,789 at 30.07
53.9%
Sold half or more
17 Nov 2021
Siegel Matthew O. Chief Commercial Officer
Sold, plan not stated
$560.81K 16,286 at 34.44
100%
Sold half or more
Showing 1–50 of 142. Page 1 of 3 Older →