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Stocks · Consumer discretionary · Retail-Catalog & Mail-Order Houses

BETTERWARE DE MEXICO, S.A.P.I. DE C.V

BWMX Clue Score69
Mexico Fiscal year ends December CIK 0001788257
$16.46 +1.11% Close, 9 Oct 2026
Alert on the numbers Alert on insider trades
Price $16.46 −52.22% Close, 9 Oct 2026

Closing prices at the end of each trading day, from 16 Mar 2020. Not a live quote. Adjusted for share splits, so the line has no step at a split; dividends are not added back.

Revenue and profit

What the business sells, and what is left of it. Point at a year for the detail.
RevenueNet income
Fiscal year 2017Revenue1.45Net income0.21Fiscal year 2018Revenue2.32 +59.8%Net income0.30 +44.1%EPS, diluted9.91Fiscal year 2019Revenue3.08 +33.1%Net income0.47 +57.8%EPS, diluted15.63Fiscal year 2020Revenue7.24 +134.6%Net income0.30 −36.8%EPS, diluted8.68Fiscal year 2021Revenue7.26 +0.3%Net income0.34 +13.4%EPS, diluted9.84Fiscal year 2021Revenue10.04 +38.3%Net income1.80 +433.3%EPS, diluted48.33Fiscal year 2022Revenue11.51 +14.6%Net income0.87 −51.6%EPS, diluted23.41Fiscal year 2023Revenue13.01 +13.1%Net income1.04 +19.1%EPS, diluted27.89Fiscal year 2024Revenue14.10 +8.4%Net income0.71 −31.5%
FY2017FY2018FY2019FY2020FY2021FY2021FY2022FY2023FY2024
Revenue 1.45 2.32 3.08 7.24 7.26 10.04 11.51 13.01 14.10
Growth +59.8% +33.1% +134.6% +0.3% +38.3% +14.6% +13.1% +8.4%
Net income 0.21 0.30 0.47 0.30 0.34 1.80 0.87 1.04 0.71
Growth +44.1% +57.8% −36.8% +13.4% +433.3% −51.6% +19.1% −31.5%
EPS, diluted n/a 9.91 15.63 8.68 9.84 48.33 23.41 27.89 n/a

Margins

How much of each dollar of revenue it keeps. Point at a year for the detail.
Gross marginNet margin
Fiscal year 2017Gross margin61.5%Net margin14.3%Free cash flow margin23.4%Fiscal year 2018Gross margin58.6%Net margin12.9%Free cash flow margin13.7%Fiscal year 2019Gross margin58.5%Net margin15.3%Free cash flow margin13.7%Fiscal year 2020Gross margin54.7%Net margin4.1%Free cash flow margin16.6%Fiscal year 2021Gross margin54.7%Net margin4.7%Free cash flow margin16.6%Fiscal year 2021Gross margin56.2%Net margin18.0%Free cash flow margin10.6%Fiscal year 2022Gross margin65.4%Net margin7.6%Free cash flow margin−28.6%Fiscal year 2023Gross margin67.2%Net margin8.0%Free cash flow margin17.2%Fiscal year 2024Gross margin67.9%Net margin5.0%
FY2017FY2018FY2019FY2020FY2021FY2021FY2022FY2023FY2024
Gross margin 61.5% 58.6% 58.5% 54.7% 54.7% 56.2% 65.4% 67.2% 67.9%
Net margin 14.3% 12.9% 15.3% 4.1% 4.7% 18.0% 7.6% 8.0% 5.0%
Free cash flow margin 23.4% 13.7% 13.7% 16.6% 16.6% 10.6% −28.6% 17.2% n/a

Cash flow

The cash the business makes, what it reinvests, and what it hands back. Point at a year for the detail.
Operating cash flowCapital expenditureFree cash flow
Fiscal year 2017Operating cash flow0.37Capital expenditure−0.03Free cash flow0.34Fiscal year 2018Operating cash flow0.34Capital expenditure−0.02Free cash flow0.32 −6.5%Dividends paid−0.24Fiscal year 2019Operating cash flow0.61Capital expenditure−0.18Free cash flow0.42 +33.4%Dividends paid−0.34Fiscal year 2020Operating cash flow1.82Capital expenditure−0.62Free cash flow1.20 +184.9%Dividends paid−0.83Fiscal year 2021Operating cash flow1.82Capital expenditure−0.62Free cash flow1.20 +0.0%Dividends paid−0.83Fiscal year 2021Operating cash flow1.47Capital expenditure−0.40Free cash flow1.06 −11.7%Dividends paid−1.40Fiscal year 2022Operating cash flow1.41Capital expenditure−4.70Free cash flow−3.29 −409.1%Dividends paid−0.95Fiscal year 2023Operating cash flow2.37Capital expenditure−0.13Free cash flow2.24Dividends paid−0.65Fiscal year 2024Operating cash flow1.80Dividends paid−1.00
FY2017FY2018FY2019FY2020FY2021FY2021FY2022FY2023FY2024
Operating cash flow 0.37 0.34 0.61 1.82 1.82 1.47 1.41 2.37 1.80
Capital expenditure −0.03 −0.02 −0.18 −0.62 −0.62 −0.40 −4.70 −0.13 n/a
Free cash flow 0.34 0.32 0.42 1.20 1.20 1.06 −3.29 2.24 n/a
Growth −6.5% +33.4% +184.9% +0.0% −11.7% −409.1%
Dividends paid n/a −0.24 −0.34 −0.83 −0.83 −1.40 −0.95 −0.65 −1.00

Balance sheet

What it holds against what it owes, at each year end. Point at a year for the detail.
CashTotal debt
Fiscal year 2017Cash0.23Shareholders’ equity0.18Fiscal year 2018Cash0.18Total debt0.65Net cash (debt)−0.48Shareholders’ equity0.08Debt to equity8.14Fiscal year 2019Cash0.21Total debt0.68Net cash (debt)−0.46Shareholders’ equity0.27Debt to equity2.47Fiscal year 2020Cash0.65Total debt0.63Net cash (debt)0.02Shareholders’ equity0.85Debt to equity0.74Fiscal year 2021Cash0.65Total debt0.63Net cash (debt)0.02Shareholders’ equity0.88Debt to equity0.71Fiscal year 2021Cash1.18Total debt1.51Net cash (debt)−0.34Shareholders’ equity1.19Debt to equity1.27Fiscal year 2022Cash0.82Total debt6.15Net cash (debt)−5.33Shareholders’ equity1.10Debt to equity5.61Fiscal year 2023Cash0.55Total debt5.13Net cash (debt)−4.58Shareholders’ equity1.46Debt to equity3.50Fiscal year 2024Cash0.30Total debt3.67Net cash (debt)−3.37Shareholders’ equity1.16Debt to equity3.15
FY2017FY2018FY2019FY2020FY2021FY2021FY2022FY2023FY2024
Cash 0.23 0.18 0.21 0.65 0.65 1.18 0.82 0.55 0.30
Total debt n/a 0.65 0.68 0.63 0.63 1.51 6.15 5.13 3.67
Net cash (debt) n/a −0.48 −0.46 0.02 0.02 −0.34 −5.33 −4.58 −3.37
Shareholders’ equity 0.18 0.08 0.27 0.85 0.88 1.19 1.10 1.46 1.16
Debt to equity n/a 8.14 2.47 0.74 0.71 1.27 5.61 3.50 3.15

In billions of MXN, except per-share figures and ratios. Fiscal years, as last filed with the SEC.

Financial statements FY2024 · 10-K

Ratios

Percentages worked out from the filed figures; debt to equity in times. Fiscal years ending December, each column as last filed with the SEC.
Click a line to chart it
Fiscal year FY2017 31 Dec 2017 FY2018 31 Dec 2018 FY2019 31 Dec 2019 FY2020 31 Dec 2020 FY2021 3 Jan 2021 FY2021 31 Dec 2021 FY2022 31 Dec 2022 FY2023 31 Dec 2023 FY2024 31 Dec 2024
Margins
61.5% 58.6% 58.5% 54.7% 54.7% 56.2% 65.4% 67.2% 67.9%
21.0% 19.4% 22.8% 11.4% 12.1% 26.1% 12.1% 10.9% 8.4%
14.3% 12.9% 15.3% 4.1% 4.7% 18.0% 7.6% 8.0% 5.0%
23.4% 13.7% 13.7% 16.6% 16.6% 10.6% −28.6% 17.2% n/a
Spending
2.3% 0.9% 5.9% 8.5% 8.5% 4.0% 40.8% 1.0% n/a
31.8% 33.4% 33.0% 63.8% 61.6% 31.4% 37.3% 26.8% 39.7%
Returns
116.2% 372.9% 172.0% 35.3% 38.4% 152.2% 79.6% 71.0% 61.1%
n/a 20.5% 26.4% 6.8% 7.8% 34.8% 7.7% 9.4% 6.8%
Balance and payout
n/a 8.14 2.47 0.74 0.71 1.27 5.61 3.50 3.15
n/a 94.5% 84.7% 79.8% 79.8% 76.9% 90.3% 86.8% 88.9%
n/a 78.6% 72.6% 278.1% 245.3% 77.6% 108.8% 62.4% 140.2%
n/a 74.2% 81.1% 68.9% 68.9% 131.6% n/a 29.0% n/a

Shown in MXN as filed; the screener converts to dollars.